All over the world, telecommunication companies and banks have formed a reliable bond that inures to their benefit in terms of how they both deliver their mandate.Banks require technology in order to stay in tune with customer demands whilst telecommunication companies rely on financial services to deploy mobile money services.This year’s event is on the theme: “Redefining a sustainable customer experience in banking, sixty years after independence”- and is expected to be held on July 15th, 2017.Vodafone Business Solutions (VBS), the business unit of the telecommunications giant, says its relationship with the Awards underlines a deep and concerted commitment to ensuring that the financial services sector is able to leverage on technology to excel.Vodafone is headlining this year’s 16th Ghana Banking Awards; representing a solid three-year run of association with the event.The Awards is a vehicle to showcase and applaud best performing banks in various categories in Ghana’s financial services sector.
Indeed, Vodafone has been a constant voice in the industry in touting for a closer collaboration between the two sectors in driving mobile money in order to embrace over 60% of the unbanked in the country.The concept of one-to-one marketing as a CRM approach was advanced by Don Peppers and Martha Rogers in their 1994 book, The One to One Future. That’s why our 51-page buyer’s guide explores considerations for buying the right tool, the leading CRM products, top drivers of upcoming purchases, Trust Radius product reviews on Hub Spot, Sugar CRM, Salesforce and Marketo, and more.Only the term is new; the approach is almost as old as commerce itself.We got our detective hats on and tracked down Love Island’s voiceover guy. A jealous husband who stabbed his Vodafone executive wife more than 30 times after discovering she was having an affair was yesterday cleared of murder.